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How To Find Your Dream
NONA LANGLEY

LEADERS IN PROFILE
EXCLUSIVE INTERVIEW

Nona Langley has figured out how to find your dream. Introducing our leadership interview on NONA LANGLEY. When most folks her age are looking toward retirement, Nona's following her passion while at the same time she's creating a successful online business located at
www.all-about-ferrets.com.


What service or product does your business/website offer?
Although I have a Cafe Press shop linked to my site, I don’t consider selling products to be the primary aim of my website. However I am working on improving the items for sale so that I'll be able to generate an income from quirky ferret items which other people might not have.

It's basically a website about a passion of mine (ferrets), and all answers will be in that context.

The service that I provide is to supply my readers with extensive information about pet ferrets and other members of their taxonomic family.

My main aim is to provide information and advice on the care and welfare of ferrets and do it in an amusing and visually attractive way so that my message impacts on people’s memories.

What motivates you to remain focused on growing your business/website?
My goal is to get information into the hands of potential ferret owners so that they know EXACTLY what they’re getting themselves into if they get a ferret for a pet.

When considering how to find your dream, it’s important to make “giving” a key part of any venture.

Ferrets are high maintenance pets and too often I’ve heard heartbreaking stories of ferrets being killed or dying through the ignorance of their owners and every little thing I can do to change that will make my day!

My aim is to provide a “one-stop shop” for ferret owners – a place where they can find out everything possible about ferrets and their close-knit cousins. My website door will remain open so that my readers feel comfortable to contact me if they need further advice or clarification on any key points.

What has been your greatest challenge as a business leader, and how did you overcome it?
When I set out on the path of how to find your dream, my biggest challenge was believing that I could actually compile a website myself. I realized that getting out of my comfort zone and actually doing it was paramount to my future success.

My husband bought me the SiteBuild It! (SBI) tool as a present in February, 2005 and printed out the Action Guide for me to read. He said, “Honey, this is how to find your dream.”

I did nothing with the material for quite while and when he asked, my excuse was that I needed to be shown what to do - rather than me simply reading the Guide to find out how to get started. Don’t do what I did next if you are truly wantd to learn how to find your dream. Every time he offered to show me the ropes, I made all kinds of excuses so that I wouldn’t have to do anything, as I was a total technophobe.

He finally grabbed me by the shoulders two months down the track, made me sit in front of the computer, explained how it all worked and said rather forcefully, “For heaven’s sake, stop wasting your days. Sit at the computer and just DO IT!!!”

That day was a total destiny-shaping day for me. My husband’s determination to help me get on with the task of self-growth turned out to be wonderful gift.

Describe the most important activity(ies) you do regularly, that you attribute to the success of your site?
I have always loved researching topics which interest me so I spend hours researching what’s new about ferrets on the Web, adding new pages and updating information.

I’ve also learned how to upload my BLOG (web log) onto my site recently and find that to be a magical experience! I can write stories about things that happen to my ferrets or comment on ferret stories I’ve found around the world and quickly publish the information onto my site.

The thrill is not because I want a reaction from anyone, but just because I found I was able to just write about what I feel strongly about online. This is just one additional tool you can utilize to help find your dream.

Do you own other internet businesses? If so, what product or service does it offer? Url?: If so, what product or service does it offer? Url?
Yes. I have a proofreading service, which utilizes the Internet to get business.

The URL is http://www.perfect-proofreading.com

However I had nothing to do with the compilation of this particular site. It was all my husband’s work :-)

What is your greatest accomplishment relating to your site?
The greatest accomplishment was finding out how to find your dream, that I could actually produce a functioning website without having to ask my husband or children for help every two minutes.

As a 58-year old that thought electric typewriters were the ultimate in technology, this journey has been mind blowing.

And I confess that I get the biggest buzz from checking out my Traffic Stats section and finding, to my utter amazement, that visitors have been doubling every month, even though I don’t think I’ve done anything to my site to deserve that traffic.

For me it’s the most wonderful thrill to know I’m reaching more and more people who are interested in ferrets as pets.

How would you recommend others get started on creating a website?
If you don’t know what you’re doing, get an SBI site. Follow the instructions and start - begin - commence -- don’t procrastinate!

But most importantly, read the action guide. Follow the instructions to a “T” and you’re bound to do well. Good grief, if I can do it, then anyone can learn how to find your dream and be successful online!

Forget about perfection.

Something imperfect, which is out there, has a chance of success. Something which is perfect and not out there, has no chance of success.

How do your define effective leadership?
It sounds silly but being a mother of 3 adult children, I reckon I should know the answer ...

Effective Leadership -- To get a group of people to work together, often doing tasks they don’t want to do, to benefit or achieve some common goal/aim/destination.

Describe a favorite leadership tool for how to find your dream?
A loud voice, a truncheon and a cattle prod!

No, I jest! I’ve always enjoyed “Think and Grow Rich” and “The One Minute Millionaire” made me sit up and think ... ‘what if!?’

Any last "Words of Wisdom"?
Motivation is everything.

I love Erma Bombeck’s humor so I must quote her:

"Don’t confuse fame with success. Madonna is one,
Helen Keller is the other."

The other quote comes from my long-suffering husband, without whose support and absolute encouragement, would mean that I’d still be typing this out on an electric typewriter :-)

"Change is inevitable. Growth is optional."


Editors Note: Nona Langley represents a great example of how to find your dream, and one more real-life example of how one's passion for an idea can quickly become a successful online business. What's your passion? Perhaps my #1 leadership tip is for you to identify and follow your passion. That's exactly what I did after discovering Sitesell.com. - Richard Gorham, President of Leadership-Tools.com.

How To Find Your Dream



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