Story Telling For Success

The power of story telling as an effective leadership tool cannot be over-stated, so we are excited to announce some great new tools and resources to assist you in your leadership communications.

We recently posted a new book review on Sell With A Story, written by Paul Smith who is also the author of Lead With A Story.

Smith does a great job of walking through the key elements of a powerful story and explaining why stories have such great impact.

As a leader you can leverage story telling in many ways, such as:

Inspire and motive employees to overcome challenges
Obtain buy-in on key objectives
Provide clarity on expectations
Encourage stronger relationships
Support memory retention on key messages
Add fun, creativity and humor to a presentation
Give the leader an opportunity to be original

It's probably safe to say that you've heard the old expression "I'll believe that when pigs fly.", but have you ever heard someone say, "I'll believe that when pigs swim?"

Perhaps there's a good reason! In Sell With A Story, Smith tells a personal story about how he first learned of Pig Island, where a large number of pigs really do swim.

When Smith heard the story for the first time, it was the main reason he changed his mind and purchased a very unique piece of art.

No, we're not kidding you, pigs really do swim and there really is a place called Pig Island.

Best of all, Smith provides excellent templates and worksheets in the back of the book to get you started on creating powerful stories. He explains the kinds of stories you need to have in your library of tools - and how to use story telling most effectively.

If you're interested in learning more about the benefits of story telling, another excellent resource is Made To Stick by Chip Heath and Dan Heath.

See our entire Leadership Book Library.

New Free Tools

For the first time in 10 years, we are going to provide FREE ACCESS to The Leadership Series for Successful Living, which is based on the works of Dr. Orison Swett Marden, known world-wide as The Father of the American Success Movement.

Each of the five volumes come with free copies of the Ebook, Audio Book and Companion Workbook.

As a subscriber you have immediate access.

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