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Welcome to our free Business Planning Course; a complete business planning toolkit for new or existing business owners wanting to run a more efficient and productive business. The major reason for success in any business and in life is clear-eyed and thoughtful planning.
Good business owners understand that writing a business plan is not a one-time event. A business plan should be a living document, an ongoing work in progress. As the business environment changes, your business plan should adjust and evolve over time.
As a leader and business owner, it's your responsibility to become knowledgeable in all things relative to your business. In writing a comprehensive business plan you will be forced to dig deep into your business financials; the competitive landscape, and industry trends. When your plan is complete, you'll have a firmer grasp of your business goals and a clearer understanding of how to achieve key objectives.
Becoming an expert in any business doesn't happen overnight. It takes hard work and determination to acquire the skills and knowledge necessary to create and maintain a successful business. However, the benefits of writing a business plan to you and the business far outweigh the investment of time and effort.
Our free business planning course will walk you step-by-step through the process of building a rock-solid business plan.
"A true business plan is a living document and provides a guide that you can use to power your business for years into the future."
Section by section, you will learn what's most important to include in your plan. As you begin the business planning process, you'll most likely realize there are some important business practices that you may not have thought about previously.
Take this opportunity to fine-tune your business knowledge and expertise. Commit to updating your business plan on an ongoing process in order to stay ahead of changing customer needs and competitive challenges.
Ready to check out our free Business Planning Course? Okay, let's get started.
You can complete the course by going through the individual pages on our website, or you can download a full compilation as a free ebook. For your quick and easy reference, all business planning sections have been compiled into a single pdf ebook.
Here is a list of each section of the Business Planning Course.
» PART I - Executive Summary
Although the executive summary is located first in the business plan, it is recommended that it be written last to ensure that all of the information in the business plan is properly summarized.
» PART II - Company Description
Describe details about your business and how all the different departments work together effectively to produce a quality product. Follow our recommended template with step-by-step instructions.
» PART III - Operations Structure
This section of the business plan will vary widely depending on the type of industry you are in. Management has to determine how much information to share given your concerns over proprietary secrets, trademarks and copyright issues.
» PART IV - Service or Product Offer
Describe in detail what product or service you are offering to your target market. Detail all suppliers, service contractors and manufacturers of your product or service.
» PART V - Marketing Strategy
Define the marketing strategy of the organization. How will you attract new customers and why will they be drawn to your product or service? In this business planning course, you'll learn why it's important to include details about market segmentation, pricing, advertising and promotion.
» PART VI - Key Risks & Obstacles
Identify anticipated risks and obstacles. Planning ahead for potential challenges will greatly reduce stress and improve your confidence as a business leader.
» PART VII - Goals and Strategy
The goals section focuses primarily on sales targets and growth figures. However, goals also help to demonstrate insight into what should be avoided, eliminated or reduced in order to maximize efficiency and profitability.
» PART VIII - Funding Request
Clarify your funding request. Detail the amount of funding necessary to support your business. Explain how the funds will be used and specifically how you intend to repay the money, complete with all options for terms of repayment.
» PART IX - Business Financials
Your business plan up to this point is mostly conceptual, that is until you add the financial numbers to back up your plan.
» PART X - Appendix and Conclusion
A well-structured appendix provides additional documentation that supports your business plan. Providing a comprehensive appendix adds credibility to your plan and goes a long way toward convincing your reader that you’ve got a great business idea and you have fully vetted your plan for success.
The Conclusion is a brief statement from you to the person reading your business plan, which explains your passion, commitment and resolve to make the business successful. More importantly, you’ll explain how the reader will benefit by investing in your business – AND BY INVESTING IN YOU!
To get started, you can read each chapter in its entirety from the above links, or you can download the complete Business Planning Course as a free eBook by following the instructions below.
- Brian Tracy
As you read each section of our business planning course, you'll see we've included success lesson for living a good life and running a great business. The purpose of these success lessons is to inspire and motivate you throughout your business planning process.
If you are just beginning a new business venture, it's important that you understand there will be innumerable problems that you will encounter along the way and you will need persistence and determination in order to overcome these hurdles.
Not only must you study the art of business management, you need to limit the risk of failure by making a commitment to learn from business leaders who've graciously shared what they learned after making their own mistakes.
Stand on the shoulders of these successful leaders. Study their mistakes; act on their advice, and work hard to avoid making the same errors.
As a leader the greatest investment you can make is in the personal and professional growth of yourself and your people. If you value personal growth and self-development, then consider supporting other team members in their leadership development journey.
There are many reasons people fail in business. Some common fatal errors include but are not limited to:
Effectively address each of the above issues as you complete this business planning course and your chances for long-term business success will be greatly improved
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